The collaboration with Ruf Design AG was a comprehensive project with the aim of repositioning the entire company digitally. With 32 subpages, each depicting its own service areas, projects and insights, a website was created that authentically reflects the versatility and premium quality of Ruf Design.
We developed a website for Ruf Design that combines interior design, kitchens, bathrooms and projects into a harmonious whole. In addition, separate landing pages were integrated for Pyrolave and Invisacook to give these exclusive partners and products their own digital presence.
A design highlight is the combination of large-format imagery and clear typographic structures. It gives the website a timeless and elegant character. Thanks to intuitive navigation and a well thought-out content architecture, visitors can quickly find their way to projects, services and contact options.
The site has been optimised for performance, SEO and future-proofing. With a responsive structure, targeted caching and a lean code base, a smooth user experience on all devices is guaranteed. Concrete customer enquiries were generated via the website shortly after it went live.
Project objective
The aim was to make the entire brand expertise of Ruf Design AG digitally visible. A consistent, elegant design, technical optimisation and structured user guidance resulted in a web solution that creates trust and generates new leads. With 32 subpages and separate landing pages for Pyrolave and Invisacook, the website is designed in such a way that it can continue to grow flexibly in the future.