Webdesign - Goop Metallbau Anstalt / Goop Metallbautechnik Anstalt

The close collaboration with Goop Metallbau Anstalt and Goop Metallbautechnik Anstalt was an exciting and challenging project. Through intensive coordination and continuous feedback, we were able to develop a customised web solution that meets the requirements of both companies.

Two companies, one website - maximum efficiency and clear differentiation

For Goop Metallbau Anstalt and Goop Metallbautechnik Anstalt, we developed a customised web solution that unites two independent companies on a single platform. The challenge was to ensure a clear separation of the two business areas without compromising the user-friendliness and uniform appearance of the website.

A central element is the dynamic menu, which adapts depending on the active logo. Depending on whether the user is in the Goop Metallbau or Goop Metallbautechnik area, the logo in the header and the colour scheme of the website change. This ensures that visitors are always in the right area of the company while they can navigate effortlessly through the 116 subpages.

In addition to the visual separation, particular emphasis was placed on optimised navigation, which enables clear and simple user guidance despite the extensive content. Thanks to targeted SEO optimisation, the website is more visible for relevant search queries in the metal construction industry. In addition, a high-performance technical basis and fast loading times ensure a smooth user experience on all end devices.

Project objective:
The aim of the project was to develop a central website that clearly structures both companies while still offering an intuitive user experience. The automatic adaptation of the logo and colour scheme ensures that visitors always find themselves in the right area of the company. At the same time, the focus was on optimised navigation that provides a clear structure despite the large number of subpages. Targeted SEO optimisation ensured that the website is visible in search results for the metal construction industry. In addition, attention was paid to maximum performance and fast loading times to ensure a seamless user experience.

Solutions

Dynamic corporate presenceAutomatic adaptation of logo, colour scheme and menu navigation depending on the active company area.
Structured navigationClear categorisation and intuitive user guidance despite 116 subpages.
Highest performanceOptimisation for fast loading times and smooth use on all devices.
SEO strategyImproved visibility through technical and content optimisation.

Events

Development of a flexible web design that unites two independent companies on one platform.
Integration of an automatic colour and logo change for a dynamic brand experience.
Realisation of a well thought-out page structure that enables intuitive navigation.

Technologies

CMS-based web systemScalable architecture for simple extensions.
Performance optimisationCompressed resources and fast caching for high loading speed.
SEO frameworkTechnical implementation for improved indexing in search engines.

We would like to thank Goop Metallbau Anstalt and Goop Metallbautechnik Anstalt for their trust and excellent cooperation. The development of a customised web solution for two companies on one platform was an exciting challenge that we implemented with passion. Projects like this motivate us to continue realising innovative, high-performance and future-proof digital solutions.

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